|
 |  |
 |
 Press Room Press Releases
Events Calendar Webcasts 
|  |
Chordiant Enhances Marketing Director Application Leading Provider of Customer Experience (Cx) Solutions Adds Microsoft .NET Capabilities to Marketing Solution Cupertino, CA-November 13th, 2006—Chordiant Software, Inc. (Nasdaq: CHRD), the leading provider of Customer Experience (Cx™) software and services, today announced that it has added significant enhancements to its Marketing Director application, including support for the Microsoft .NET platform. Chordiant can now take advantage of Microsoft's new language-independent programming model-cutting the time and cost of system development. In addition, .NET support gives Chordiant more flexibility to create future enhancements for Marketing Director, supporting its vision of continuously improving the customer experience.Marketing Director is an enterprise class campaign management application designed to automate and streamline the processes required to plan, define, execute and analyze sophisticated multi-channel, multi-stage marketing campaigns. The product's flexible platform powers marketing campaigns across traditional channels, including SMS, email, direct mail, telesales and statement inserts, as well as print or broadcast advertising. Through the flexible .NET framework, Chordiant will now be able to accelerate development of the Marketing Director Suite, which will allow the company to bring enhancements to market sooner, especially those requiring integrations with heterogeneous applications. Additionally, the .NET-enabled Chordiant Marketing Director provides the ability to quickly build, deploy, manage and use connected, security-enhanced marketing solutions with web services. "We continually seek new ways to bring added value to our customers," said Owen Farmer, Chordiant's Product Manager for Marketing Solutions. "We are pleased to join forces with Microsoft to give our customers greater agility and efficiency in deploying innovative marketing solutions." Additional enhancements to Chordiant Marketing Director that are designed to deliver a better customer experience include:
"We are pleased with Chordiant's commitment to the Microsoft platform by adopting .NET for its dynamic marketing application," said Greg Haislip, managing director, U.S. Banking Industry, Microsoft. "Just as Microsoft believes in empowering employees with tools that drive business success, Chordiant's dedication to innovation and support for our flexible programming model will help empower employees with greater insight, and ultimately benefit our mutual global customers." About Chordiant Software, Inc. Chordiant helps leading global brands such as HSBC, Barclay's, CIBC and Capital One deliver the best possible customer experience. Unlike traditional business applications, Chordiant Customer Experience (Cx) solutions blend insight with predictive desktop decisioning to uniquely understand the customer's behavior. This deeper understanding cultivates a lasting, one-to-one relationship that aligns the most appropriate value proposition to each consumer. With Chordiant Cx solutions, customer loyalty, operational productivity and profitability reach new levels of return. For more information, visit Chordiant at www.chordiant.com http://www.chordiant.com.Safe Harbor Statement This news release includes "forward-looking statements" that are subject to risks, uncertainties and other factors that could cause actual results or outcomes to differ materially from those contemplated by the forward-looking statements. Forward-looking statements in this release are generally identified by words, such as "believes," "anticipates," "plans," "expects," "will," "would," "guidance," "projects" and similar expressions which are intended to identify forward-looking statements. There is no assurance that Chordiant's support for the Microsoft .NET platform will be technically successful or adopted by customers. There are a number of important factors that could cause the results of Chordiant to differ materially from those indicated by these forward-looking statements. Other risks relating to Chordiant's products are detailed under "Risk Factors" in Chordiant's Annual Report on Form 10-K for the fiscal year ended September 30, 2005, and Chordiant's Quarterly Report on Form 10-Q for the fiscal quarter ended March 31, 2006, each as filed with the Securities and Exchange Commission. These filings are available on a Web site maintained by the Securities and Exchange Commission at http://www.sec.gov. Chordiant does not undertake an obligation to update forward-looking or other statements in this release.Chordiant and the Chordiant logo are registered trademarks of Chordiant Software, Inc. The Customer Experience Company and Cx are trademarks of Chordiant Software, Inc. All other trademarks and registered trademarks are the properties of their respective owners. Chordiant Investor Relations Contact Steve Polcyn, Senior Director of Investor Relations Chordiant Software, Inc. (408) 517-6282 steve.polcyn@chordiant.com Chordiant Media Relations Contact Erica Burns PAN Communications (978) 474-1900 Chordiant@pancomm.com |  | | |||||||
 |
| © 2000-2008, Chordiant Software, Inc. All rights reserved. Legal/Disclaimer | Privacy Policy | Site Map | |  |
| Solutions | Retail Banking | Card Services | Lending | Insurance | Telecommunications | News & Events | About Chordiant | |
